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New technologies have a significant impact on existing and emerging business models. There is often talk of a 'disruptive' wave when it comes to artificial intelligence, digital parallel worlds and new technological innovations. However, disruption is not always the necessary outcome. New technologies can also emerge in an evolutionary way and co-exist with the traditional business world. They create great potential for both sides. Sometimes established business models shift to new digital delivery channels, creating the potential for better customer targeting. Or, established physical business processes can be supplemented with digital parameters, resulting in greater accuracy and precision (e.g. Industry 4.0 and Internet of Things projects). However, digital processing also creates more entry points for attacks than before. Cyber-attacks against companies have increased and can seriously jeopardise business processes and critical infrastructures.
The strictness of data protection laws (GDPR in Europe and the revised DPA in Switzerland) has also increased in recent years. This constitutes a high risk of fines for companies if their data and information systems are not adequately protected against unauthorized access or other data protection breaches. At the same time, our societies continue to strive for technological innovation in order to remain competitive. In this complex and fast-changing business world, our experts can provide you with comprehensive support on current issues, as well as long-term security and clarification of the regulatory framework, for example, for an initial assessment of the following topics:
New online business models (e.g. digital online entertainment, internet platforms and forms of collaboration);
Copyright, trademarks and domain names in the digital context;
Metaverse, Blockchain and Intellectual Property Rights;
Artificial Intelligence (AI);
Cloud computing and outsourcing;
New commercialization models for data
Data protection;
Software development and mobile applications;
Telecommunications and broadcasting law;
Telemedicine over digital channels;
New general technological developments;
Cybersecurity and computer/internet crime.
If you would like to keep up to date with relevant developments in these areas, you can subscribe to our newsletter here. It contains the latest news as well as invitations to events and webinars.
Our lawyers in Zurich and Geneva are experienced specialists in
IT, internet and data protection law
Cloud computing and outsourcing
Media and entertainment law
Telecommunications and Broadcasting
Digital transformation
Artificial Intelligence
Intellectual property in the digital context
New media and technology is a multidisciplinary subject that requires experts in a variety of fields. We bring them together as a team for you. Whether in Switzerland or abroad. Because we guarantee seamless advice across borders. With more than 5,000 lawyers in over 40 countries, we are in a position to realise your local as well as your global project.
Over the past two decades, our team of more than 100 specialist partners in 43 countries has been exposed to all the risks and challenges you face in the TMC sector, such as intellectual property infringement or antitrust issues. This means we understand the industries you operate in, including telecoms, technology, procurement, sports and media, and data protection, and are able to develop innovative solutions for you.
The EU Artificial Intelligence Act is almost ready to go!
The Artificial Intelligence Act is a legislative proposal by the European Commission to regulate artificial intelligence (AI). So far, unlike other countries or territories, the EU is the first legislator to present a comprehensive proposal for the regulation of AI. The EU is attempting a balancing act: To ensure that those affected by AI do not suffer any disadvantages while on the other hand to promote innovation and give AI as much scope of development potential as possible.
The 2023 edition of the CMS expert guide to 5G regulation and law study includes summaries of some of the key 5G-related regulatory positions underway in over 50 markets. It covers new topics such as the increased adoption of industrial 5G, the inno
Revision of the Swiss Federal Act on Data Protection: The countdown for...
The revised Swiss Data Protection Act will come into force on 1 September 2023. There is no "grace period" in the sense of a transition period. For this reason, implementation measures should be prepared and taken early. Furthermore, the Federal Data Protection Commissioner had pointed out in advance that all existing data transfer agreements for existing foreign data transfers should have already been replaced by the updated EU data transfer standard clauses by the end of 2022.
The TMC and data protection team of CMS Switzerland has created a brochure to accompany your company in the implementation of the revised DPA in a risk- and resource-oriented manner based on an analysis of the current situation. Our team is available to discuss these matters with you and show you how you can implement the new obligations of the revised DPA in a targeted and resource-saving manner.
Data provides a whole range of opportunities but also includes new and unique risks for companies, governments and individuals. From sector-specific nuances to local derogations from the EU GDPR, simultaneously leveraging data’s full potential, whil
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